BABY DAIZ

BabyDaiz rose to prominence with his
breakout single “Enemies”, hailed by Nasty
C as having the “greatest music video in
South African history.” He followed this with the viral sensation “Top! Masambe”, which took TikTok by storm. Drawing from his rich multicultural background, BabyDaiz blends diverse influences into a sound that resonates far beyond borders.

After the undeniable energy of “Allez
Tobina”, BabyDaiz is back—and bolder.
This time, not just with a new track, but with an entirely new sound. Matisa, meaning “lift it up” in Lingala, is exactly what this project embodies: a spiritual rising through rhythm, rage, and ancestral release.

It marks the next step in a journey that has
seen BabyDaiz move fluidly between
worlds—from the sharp edge of “Enemies”
to the infectious energy of “Top!
(Masambe)”, and even further during his
time in Atlanta, where new influences expanded his sound and sharpened his vision for the global stage.

BABY DAIZ – STORY OF MY LIFE

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MAJOR PERFORMANCES

• Cotton Fest (Johannesburg) • Back to the City Festival • Major League Gardens • Castle Lite Unlocks • Shared stages with Nasty C, A-Reece, Blxckie & Focalistic • Regional club performances across Johannesburg, Pretoria, Durban & Cape Town • Featured in Gorilla Gang showcases • International streaming presence with collaborations reaching audiences in Africa, UK & USA

BRAND opportunities

• High visibility on all Baby Daiz/Never Broke events. (Major events to be listed) • High visibility across Baby Daiz’s fast-growing digital platforms (TikTok 2.2M+, Instagram 241K+, YouTube & Spotify with 87K+ monthly listeners) • Event and stage naming rights on major performances and tours • Social media integration (Instagram Reels, TikTok campaigns, YouTube placements, Audiomack features) • Branded appearances in music videos, behind-the-scenes footage, and lifestyle content • Paid content collaborations, competitions, and influencer-style endorsements • Inclusion in all event marketing collateral and branded activations across Southern Africa • Opportunities for cross-border campaigns leveraging Baby Daiz’s strong international online following.